Tyrone Lebon Shoots in NYC for Stüssy's 2017 Spring Summer Campaign
Posted on 03 February 2017
Over the course of his multi-year quest to shoot Stüssy's
world tour cities, photographer Tyrone Lebon
has made stops in several of Stüssy's world tour cities such as Los Angeles, Tokyo, Kingston and Paris over the past year. Now, for the final leg of Lebon's world tour, the iconic brand have kicked things off with a stop in The City That Never Sleeps, New York City. Once again calling upon Tom Guinness
for styling duties, Stüssy's Spring/Summer 2017 campaign deliver's Lebon's "subtly surreal take on contemporary urban life" and skips from borough to borough, the streets to suits as it highlights the likes of Princess Nokia in Harlem, Stoya with King Kong, the Guardian Angels safety patrol and Nicky Hilton Rothschild. The campaing also resurrects several vintage graphic treatments as an homage to "the long legacy of loose living with Stüssy New York."
Stüssy's Spring 2017 collection drops in stores and online February 10.